Match the Hatch Fly Company

Tied with purpose. Fished with intention.

We exist because the right fly on the right water at the right moment is one of the most satisfying things in this sport. We are here to change that.

Our mission

To put the right fly in the hands of every angler who cares enough to ask — hand-selected, region-matched, and timed to the actual hatches on the rivers they love.

What we stand for

Built on three beliefs

The story behind the brand

A life spent on the water

My father handed me my first fly rod when I was six years old. I had no idea what I was doing — neither did the fish, fortunately. But something clicked that day that never really clicked off. The rhythm of the cast, the patience the water demands, the way a river teaches you to slow down and actually look — it became a permanent part of how I move through the world.

The river does not care how far you drove or how expensive your rod is. It only rewards the angler paying attention. Learned somewhere between the first cast and the thousandth

I fish year-round, all over the country. Spring in southwest Utah, fall in the Pacific Northwest, winter tailwaters in the Southwest. But every summer you will find me in the Eastern Sierra — Mono County backcountry, high lakes, the kind of water you have to earn. Up there, away from the crowds and the noise, is where I remember exactly why this sport matters to me.

Match the Hatch Fly Company grew out of a frustration every traveling angler knows: you drive twelve hours to a river you have never fished, you do not know what is hatching, and you lose precious time on the water guessing. I wanted to solve that. The boxes we build are the boxes I wish someone had handed me at the trailhead.

Every kit we put together is matched to a specific river, a specific season, and a specific hatch. Not a general assortment — a curated answer to the question every angler is actually asking: what do I tie on right now? That question is what Match the Hatch is built to answer.

Eastern Sierra backcountry, Mono County — summer.

Eastern Sierra backcountry, Mono County — summer.

Our commitment

The river gives us everything. We give back.

Every product we make is built with the health of coldwater ecosystems in mind. We use eco-conscious materials, ship carbon-neutral, and donate 1% of every sale to organizations fighting to keep wild trout water clean, cold, and accessible.

Ready to fish the right fly?

Browse our region-matched hatch boxes — each one built for a specific river, a specific season, and the fish that live there.